Every business has different needs and the key to making the most of your time, money (and the million-and-one ideas running through your head) is to create a design plan.

Together, we will define, plan and establish your business identity.

We will prioritize your wants versus needs and set up a timeline that includes short and long term goals. Your finished design will be thoughtful, functional and representative of your business style, products and services.

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Did you know… A brand is how your clients feel about your business; an identity is a collection of visual materials that help support your brand; and lastly, marketing materials help you sell your product and services. Most clients start with a logo and then identity/marketing pieces.

Take a peek at some of my work below…



When we work together, I'm your designer, before, during and after. Because, I understand what it's like to be a small business owner. There isn't always someone to bounce ideas around with – doing it all on your own can be intimidating.

Email me anytime.

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I'm always grateful for each project and the opportunity to work with amazing people.

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One of the most important things for your business is effective branding, and a brilliant designer can make your branding truly shine. Katie is the BEST at what she does. Every design Katie completes for me exceeds my expectations and not only perfectly articulates what I wanted to convey but is stylish and creative. Katie has the uncanny ability to jump inside my head,  grab my ideas and effectively put them to paper to make the perfectly professional yet reflecting my personality and style. I cannot recommend Katie enough.

Katie has been amazing to work with. Finding a great designer that gets your look and brand is hard to come by. We’ve worked with Katie on a number of design projects and each time she has gone above and beyond what we’ve asked for and has exceeded our expectations each time we worked with her. She’s explains in an easy to understand way what she needs up front,
and does a good job of listening to us and making us part of the process. And she always delivers on time. Her design and identity work for us has been not only an incredible time save - it’s been a key part of our success. We recommend her to everyone.

I went searching on the internet by talking to various other photographers for a designer I could work with. I received several recommendations and ultimately ended up choosing Katie Loerts. There were several reasons for my choice, the main one being that I felt that her design sense matched mine. The last consideration was price, but I did feel that her fees were also very reasonable, which was a bonus. My entire brand is (now) in place, and it looks spectacular.  Everything flows together, from website, to brochures, to business card, to newsletter. Clients have raved, in just over the couple of months the website has been completed, on how fantastic it is.  My experience working with Katie Loerts has been amazing.  I have referred her to many of my photographer friends and will continue to do so.  And in a few years when it’s time to do another update, I know I will call on her again.

Working with Katie was simply amazing. Prior to hiring Katie to design my professional logo, I had hacked out my own. I knew the logo I had created was okay, but that it didn’t represent the level of professionalism and style I really wanted to communicate to my clients. During the consultation, Katie listened carefully to what I feel about my brand and what my tastes and preferences are. Her attention to the details is obvious - my custom logo fits me and my business perfectly! After working with Katie on my first logo, I commissioned her to create two more for other projects. Each time she has delivered beautiful, sleek designs and was just as wonderful to work with! Everything about my experience was fantastic! So much so, that I’ll be hiring her again!

Katie is, by far, the most accommodating, and amazingly creative designer I’ve had the pleasure to work with. She has clearly invested in my brand and really cares about creating something special…each and every time. Katie has helped me with all of my branding needs and is now my official “go to” designer. Won’t go with anyone else now.

My journey in creating my new brand with Katie Loerts was one of the single most rewarding and inspiring collaborations. I started with sending her numerous tear out of magazines on colors, fonts and design elements I liked. She responded with an enthusiasm I was not expecting and was incredibly patient as I went full circle with my brand – I can’t imagine EVER working with anyone else. This is the person you want to be guiding you to build what you love. Thank you Katie!